Shark Tank Presenter: KidsLuv
KidsLuv is a company that produces vitamin-infused, zero-sugar drinks designed specifically for kids. The drinks, sweetened with Steviol glycosides derived from the Stevia plant, are available in three flavours: Flying Fla-Mango, Starstruck Coconut, Peach Me, I'm Orange, and Beary Berry.
With an annual sales figure estimated at around 5 million dollars, KidsLuv drinks can be conveniently ordered directly from their website or found at major retailers such as Walmart, Amazon, Thrive, and Target. However, due to a limited distribution network, most sales are made online.
Each serving of KidsLuv drink contains essential nutrients like 95mg of Calcium and 25mg of Potassium, making it a healthier alternative to juice and other sugary beverages for kids. Additionally, the drinks come in 100% recyclable Tetra Pack containers, making them environmentally friendly.
One serving of KidsLuv drink contains only five calories and 1 gram of sugar, making it a healthier choice compared to many other beverages marketed towards kids. Rethink water, another drink formulated for kids, offers a similar health advantage, with only 1 gram of sugar per 6.75 Oz serving.
Child obesity is on the rise, and it is linked to the consumption of sugary and carbonated drinks. By offering a healthier alternative, KidsLuv aims to contribute positively to the health of the younger generation.
Despite not securing a deal on Shark Tank, KidsLuv experienced a massive increase in sales due to the free publicity. Ashi Jelinek, the founder of KidsLuv, sought a $200,000 investment for 8% of her business on the show, but did not secure a deal.
While KidsLuv is currently operational, focusing on children's clothing and accessories, their drinks remain a significant part of their product line. Their products can be purchased through their official website and select online retail platforms. To achieve its potential for growth, KidsLuv must step up its distribution network.
For those looking for a healthier alternative to juice and other sugary beverages for their kids, KidsLuv could be a good choice. With its nutrient-rich formula, low sugar content, and environmentally friendly packaging, KidsLuv drinks offer a healthier, more sustainable option for kids' hydration needs.
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