Mandatory labeling of e-cigarettes supported by the government
In a significant move to regulate the vape market, the Russian government has launched a mandatory digital labeling system for e-cigarettes and vaping devices starting from 2025. This initiative is part of a broader regulatory approach aimed at controlling the vape market, which sells over 67 million units yearly and generates approximately 35.5 billion RUB in revenue.
The experiment, which began on July 14, 2025, and is scheduled to end on February 28, 2026, is designed to ensure product traceability and authenticity. This move likely forms part of efforts to combat counterfeit products and regulate health standards.
The digital labeling system covers all vaping-related products, including e-cigarettes. This measure aligns with Russia's intention to digitally regulate tobacco and nicotine products, similar to approaches in other countries, although specific regulatory texts or implementation guidelines were not found in the search results.
The news was published by RIA "New Day" and authored by Anastasia Smirnova. The article can be found on Zen and YouTube. The experiment involves individual electrical vaping devices for heating tobacco, in addition to e-cigarettes.
This mandatory labeling is a crucial step in the ongoing process of regulating the vape industry in Russia. The exact duration beyond 2026 is not specified explicitly, but the intent is for it to continue long term.
[1] Source: RIA "New Day"
This move comes as the Russian government continues to evolve its regulatory landscape for vaping products. The mandatory digital labeling is expected to bring transparency and accountability to the market, benefiting both consumers and manufacturers.
The digital labeling system, initiated in Russia on July 14, 2025, not only covers e-cigarettes but also extends to individual electrical vaping devices for heating tobacco. This move is a significant step in the science of tobacco and health-and-wellness regulation, aiming to combat counterfeit products and ensure health standards.
